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Digital Analytics

Tomasz

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2024-07-26

Digital Analytics

Make effective business decisions, base them on accurate data analysis, use the latest tools and gain a competitive advantage today!

Without data, there is no modern marketing or effective sales. Using data in business is key to success. With data analytics, we can identify patterns, predict market trends, personalize offers and optimize business processes. We offer the tools and knowledge of our experts to help you better understand your customers and their behavior, to tailor your offerings to their expectations.

Analytical services - what do we offer?

Audit and consulting

What analytical tools to use? What data is relevant? How to collect them and what to process them with? How to deal with analytics in a post-cookie world? GA 4 or Adobe Analytics or maybe Piwik? If you are asking yourself such a question then we will help you solve them. Our expert consultants will advise on the best tailored solutions for your needs. From building an entire data ecosystem, to choosing tools as well as helping you decide what data is potentially relevant to your business and how to combine it with other types of data.

Tracking concept

A website, or perhaps e-commerce? Are you collecting leads? Are you engaging customers with your content? We will create for you a comprehensive concept for tracking all relevant elements of your website, tell you how to measure effectiveness, what KPIs to choose, advise you on what data you can acquire, how to comply with RODO.

Implementation of analytics

Whether you need new Google Analytics 4, Adobe, Analytics, whether you want to use PIWIKA, MOTOMO or something else we have experts on board to advise on implementation, or prepare it for you by taking over the entire technical layer. All so that the data is collected correctly, so that the site is not slowed down too much by additional scripts, and so as to comply with RODO.

Ongoing analysis

The raw data is just the beginning. As experts, we know how to use them to grow your business. We offer analysis of site traffic and user behavior with recommendations for changes. Or maybe you need performance analysis of your marketing campaigns? Interested in analyzing the effectiveness of different elements of your online store? Would you like to conduct AB tests? Our analysts will help with all this.

Business Intelligence & dashboard construction

Data alone without proper visualization and analysis is like driving on the highway with your eyes closed. A good analytics ecosystem is all about relevant and dedicated dashboards for different teams automatically fed with data from different sources. Such solutions mean easy and quick access to key performance indicators, transformation of the company into a team that makes decisions based on data, and democratization of data. Often analytical tools are so complex, they require advanced knowledge. In the case of dashboards, access to data is simple and possible for any employee. Which solution should you choose? Which will be the most cost-optimal for you? What's better Looker Studio, Power BI, Tableau, or maybe SAP? How to combine data and what data is worth showing in a report for a department? How to do it? We will advise and build, if necessary from scratch, an entire reporting environment for your company. Dedicated to your company!

FIRST STEP

Audit of current web analytics

SECOND STEP.

Analytics concept

THIRD STEP.

FOURTH STEP

Tests of the completed implementation

STEP FIVE

Web analytics support for business decisions

Why us?

When you choose our agency, you are choosing almost 30 years of experience in the market. Over the years, we have provided services to major Polish and foreign brands, earning the trust of our clients through our reliability and efficiency. Our experts are the best people in their field, with a wealth of experience and the necessary skills to provide you with analyses precisely tailored to your needs. We operate like an analytical boutique, which means that we treat each order individually and offer tailored services to provide you with the best possible results. If you're looking for top-quality analytical services to make smart business decisions, this is where you'll find what you need. Let us be your partner in achieving business success - contact us today.

Wienerberger Budogram

Case study

See case study

See case study

Market and competition analysis

Why should you invest in such analysis?

Better understanding of the Market: Our analysis will give you a deep dive into the business environment around you. This allows you to identify relevant trends, customer needs and key market developments, enabling you to better align your strategy and offerings with the current situation.

Identification of competitors' strengths and weaknesses.

Marketing Strategy Optimization

How is this possible?

In our analysis, we use both leading market monitoring tools, consumer research, as well as gather information from all over the Internet ourselves using data mining methods. All analyses are tailor-made according to your needs. Thanks to the use of BigData tools, advanced mathematics and Data Science specialists, we process the data obtained from all these sources, look for interesting patterns or anomalies among them, which allow us to study market trends or predict the behavior of competitors or estimate their marketing expenditures or their effect.

Are you interested in what we can do?

Let's talk and show you what we can offer, or we can prepare a test report of this type from the area you are interested in.

Let's make a great project together

Quote a project

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