In duo with ORLEN Stop.Cafe we gave a taste of this year’s winter!
ORLEN has put the preparation of a digital campaign communicating the hot, delicious promotion available at stations under our wings.
Coffee + chocolate = WNM <3
The theme we received turned out to be extremely palatable. Indeed, a promotion was rolling into ORLEN Stop.Café in which Fair Trade Megakawa and Stop.Café’s premium, Rainforest Alliance-certified chocolate played against each other.
So we set ourselves the goal of creating a campaign that is creatively sophisticated and fully reflects the quality of the products being promoted.
Sports and chocolate? From the holidays you can!
Polish athletes feel great at ORLEN Stop.Cafe and this time was no different. The appointment to our spot was given to two well-known players from Poland’s volleyball national teams.
- Pawel Zatorski – multiple Polish champion and two-time world champion (2014 and 2018).
- Zuzanna Górecka – one of the most talented volleyball players of the younger generation.
With such a lineup, we were tempted to transfer as much of the volleyball atmosphere as possible to the world of ORLEN Stop.Cafe. Great energy between our heroes allowed us to achieve the desired effect, but there was no shortage of sneaky plays… Anyway, see for yourself!
One more wish
As part of the campaign shoot spot, we also had the unusual pleasure of creating a video with Christmas and New Year wishes from PKN ORLEN.
Here the stars were as many as four! The duo of Paul and Susanna were joined by:
- Kuba Przygoński – Orlen Team driver, award-winning participant in off-road rallies.
- Pawel Lisek – athlete-athlete, medalist at world and European championships.
Assisted by our athletes, we decorated one of the ORLEN stations, giving it a unique, cozy atmosphere, and warm wishes put the spectators in a fantastic Christmas mood. Listen for yourself… and “each other”!